Sunday, January 23, 2011

From a Nobody to a Nobody

Writing the Miscorrection series has been a lot of fun. While I enjoy writing it, my goal is for other people to enjoy reading it. This means that I have to somehow put the stories out there and make people aware they exist. This is a very difficult task, mainly for the reason that I am a self-published author and writing is a hobby for me. Since that is the case, I have no marketing dollars to advertise the series. So how can I get my writings noticed by other people?

Phase One: I attempted to use Facebook ads to promote the book. Facebook had given me a $50 credit for advertising. I put it to use and do you know what happened? Nothing. Sure, I got some impressions and a few clicks on the ad. But the result was that my Miscorrection Facebook page saw no additional fans and no additional sales of the series.

Phase two: Twitter. I began using Twitter to advertise. Since the Miscorrection series is mainly available for the Kindle, I searched Kindle related posts on Twitter. Whenever someone was looking for something to read, I would suggest Miscorrection. I offered to loan the stories and even give them away. The result? One person said they would read Sunrise if I loaned it to them. There was no increase in sales.

Phase Three: Back to Facebook. Utilizing the Miscorrection and Amazon Kindle Facebook pages, I set out with a plan. First, for the Miscorrection Facebook page I stated that for every 50 fans the page receives, I will give away one copy each of Sunrise and Arrogation. On top of that, I vowed to give away an Amazon Kindle if the Miscorrection series made 400 total sales (this is still in the works, so make sure to follow the directions and you can win!). I also would help people on the Amazon Kindle Facebook page, giving suggestions and mentioning the series.

So how did Phase Three go? I found more success than before. Most of these attempts were in January 2011. And at the time of this writing, there were ten sales of the series in January. This is a lot more than the previous seven months, which totaled seven sales.

Another part of my marketing effort was to get people interested in the series. So, I decided that I would give away the first story of the series on my blog. There have been somewhere around ten people who have clicked through to download the free story. My hope is that this captures their interest and they will want to read the following stories in the series.

Overall, I can say that I have found some success in getting people to read my stories. I want more people to enjoy them, so I will continue my efforts. And if you have already found you have an interest in the stories, be sure to spread the word. I appreciate your support!